$314,529 approximate annual rent
121 East 24th Street (between Park Avenue South and Lexington Avenue)
Cake & Arrow, an agency that helps companies serve digital customers, signed a five-year lease for a 5,331-square-foot space in this building in Kips Bay. The agency will occupy the third floor of the 12-story building, which also houses the Peoples Improv Theater. The building was built in 1942 and includes access to a parking garage, a lobby attendant, wood floors and exposed ceilings.